Tourism professionals connect with international buyers and media

  • The Louisiana Office of Tourism is joined by tourism partners from around the state to promote Louisiana to global travel buyers and media during the U.S. Travel Association’s IPW 2025 in Chicago. During the event, LOT and its partners conducted 600 scheduled appointments with representatives from countries from around the world.
    The Louisiana Office of Tourism is joined by tourism partners from around the state to promote Louisiana to global travel buyers and media during the U.S. Travel Association’s IPW 2025 in Chicago. During the event, LOT and its partners conducted 600 scheduled appointments with representatives from countries from around the world.

    The Louisiana Office of Tourism (LOT) and a contingency of tourism representatives wrapped up the U.S. Travel Association’s IPW 2025 in Chicago where they connected with travel buyers and media from more than 70 countries.

    “Tourism is the fourth largest industry in the state and employs 225,000 people in Louisiana. In 2024, we saw 44.5 million visitors and an economic impact of $24.8 billion saving…